Marcus Schuler

AI / Technology Journalist · San Francisco
Pencil portrait of Marcus Schuler
M. SCHULER · SAN FRANCISCO

Nine years covering Silicon Valley — first as bureau chief for ARD, Germany's flagship public broadcaster, now as correspondent for the Frankfurter Allgemeine Zeitung and founder of implicator.ai.

Beat

  • AI, antitrust, chips, and platforms, since 2017
  • 30+ on-record interviews with CEOs, AI researchers, and founders
  • Daily AI coverage at implicator.ai: accountability over hype

Recognition

  • Grimme Online Award
  • Kurt Magnus Award

Publications

How I got here

I've been in journalism for more than 20 years — most of that in public broadcasting. I started at SWR, where in 1999 I founded DASDING, Germany's first multimedia broadcaster, airing simultaneously on TV and radio. I directed 75 employees on a €12.5M budget. I went on to work at BBC World Service, then Bayerischer Rundfunk, where I served as Chief of Staff to the CEO of a 5,000-person organization before leading a 60-person cross-functional team in digital innovation.

In 2017 I moved to San Francisco as ARD's West Coast bureau chief. For seven years I covered Apple, Google, Meta, Tesla, antitrust cases, platform regulation, and the rise of generative AI for Germany's largest news organization — reaching half a million viewers per segment across TV, radio, and digital. I ran the bureau with a team of five.

How I work

The AI beat rewards reporters who understand what they're covering. I operate self-hosted AI infrastructure and work with frontier models daily — not as a hobbyist, but because the technical fluency makes the reporting better. My source network spans AI labs, venture firms, the open-source community, and European regulatory bodies. 30+ on-record sit-downs with CEOs, AI researchers, and founders across the Valley. The transatlantic perspective gives me angles that US-only reporters miss.

Right now

I write enterprise features and breaking news for Frankfurter Allgemeine Zeitung — front-page coverage of AI strategy, Silicon Valley power structures, and transatlantic tech policy for over one million daily readers. At implicator.ai I publish daily analysis on frontier models, AI governance, and industry power dynamics. The 58% newsletter open rate tells me the approach works: accountability over hype. I also publish battlepolicy.com, daily defense-tech intelligence, and theincidentboard.com, which documents AI security incidents.

Next

:e work.md — radio and print pieces
:e contact.md — commissions, panels, tips